Executive/Professional Interviews

When highly specialized, professional or executive-level interviews are needed, Clarion Research provides the confidence and assurance that your qualitative research needs will be addressed by knowledgeable and experienced executive moderators. 

For many of our business-to-business and pharmaceutical clients, executive/professional interviewing is a mainstay to their qualitative research programs.  Unlike consumers -- businesses executives, doctors, and other highly-skilled professionals are not always available to participate in, nor are they open to discuss sensitive issues in a group setting.  Therefore, we make it easy for them, by conducting our interview in a setting most convenient for them. 

  • On-site, at participants offices
  • Central recruit facility (typical focus group-type facilities)
  • Telephone interviews
  • E-mail based interviews

In addition, our moderators are experienced senior-level marketers – who understand and speak the language of executives and professionals.  We can get to the heart of the issue, needs, perceptions or attitudes in a way that they feel as if they are speaking with a fellow colleague.   

For more information about Clarion Research qualitative research services, please contact Steve Crane, 212-664-1100 or steve.crane@clarionresearch.com